Trusted by 20,000+ Men

WELCOME TO SKIN NIRVANA

SOOTHING, AGE-DEFENDING HYDRATION DELIVERED STRAIGHT TO YOUR FACE

  • Get skin like a god
  • A fresh, clean feelin’
  • Soothing, age-defending skin salvation

“Love that it doesn’t feel greasy, and it makes my skin look GREAT! 🔥🔥🔥”

JAMES C.
Verified Buyer
CATCHIN' LOOKS IN

IT PAYS TO BE A PRETTYBOY

LOOK GOOD, FEEL GOOD, PLAY GOOD

Skincare is an investment. You'll be thankin' us 10 years from now.

KEEP IT SIMPLE

You don't need 17 products and a dent in your bank account to look like an absolute gem.

POWER IN NUMBERS

Join our squad of 20,000 dudes who work hard, play hard, and just so happen to have epic skin.

CONFIDENCE WINS

There's nothing you can't conquer when you put your best face forward.

PROUD TO BE A PRETTYBOY

Being a caveman is so 2010. Invest in your first impression and your future with PrettyBoy.

JUST GUYS BEING DUDES

We don't take ourselves too seriously over here and neither should you. Life's short, live a little.

LOOK GOOD, FEEL GOOD, PLAY GOOD

Skincare is an investment. You'll be thankin' us 10 years from now.

KEEP IT SIMPLE

You don't need 17 products and a dent in your bank account to look like an absolute gem.

POWER IN NUMBERS

Join our squad of 20,000 dudes who work hard, play hard, and just so happen to have epic skin.

CONFIDENCE WINS

There's nothing you can't conquer when you put your best face forward.

PROUD TO BE A PRETTYBOY

Being a caveman is so 2010. Invest in your first impression and your future with PrettyBoy.

JUST GUYS BEING DUDES

We don't take ourselves too seriously over here and neither should you. Life's short, live a little.

OUR MISSION

CONFIDENCE FOR ALL MANKIND

Whether you're crushing your job, your gym goals, or grabbing drinks with friends, you deserve to be your most confident self.

What used to be an insult to guys who gave a shit about taking care of themselves is now the force driving our desire to give men the knowledge to make better decisions around their skin, their body, and their mind.

PrettyBoy's are charismatic, authentic, and give off a natural confidence that is infectious to others.

FIND OUT MORE
CERTIFIED
PRETTYBOYS

How it all
STARTED

Two normal dudes. One semi-eventful story.

Sup, Kevin & Ben here, co-founders of PrettyBoy. Having both experienced annoying skin issues throughout our lives, we were both well aware of the confidence issues that come along with imperfect skin.

As a kid, Ben was plagued by pimples, which soon was followed by prescriptions and dry skin. (Part of this was due to the oily skin that comes with his Lebanese heritage, but let’s not ignore the role all those bags of Doritos played, either.)

Kevin’s story is a little different. He had similar skin issues throughout his youth, but it wasn’t until college that he developed eczema, which required professional help and a consistent skincare regimen. So, Kevin did as most men would: he asked his girlfriend. And, go figure — she responded exactly as most girlfriends would — with a routine that included approximately 10 products, 17 steps, and needed to be applied 4 times daily. NO CHANCE. 

That’s when we decided to do something about it.

Today, we’re on a mission to inspire more healthy and confident men—starting with their skin.

Ben Feys | Co-Founder
Kevin Niehoff | Co-Founder
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